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A sourced comparison

Bridge Voicevs The VoIP Shop

The VoIP Shop is a UK telecoms provider that sells an AI receptionist alongside its phone systems. Its entry plan sits at the same £30 a month as Bridge Voice Starter, which makes the allowance and the overage rate the things worth comparing. One thing to flag before you read on: their AI receptionist page currently shows two pricing tables that contradict each other.

All company and product names are the trademarks of their respective owners. Unity Bridge Solutions and Bridge Voice are not affiliated with, endorsed by, or sponsored by any provider listed on this page. Figures taken from The VoIP Shop's AI receptionist page on 4 August 2026. That page carried two conflicting pricing tables on the date checked; the figures above come from the first. Confirm current pricing with them directly.

For £30 a month

Bridge Voice

250 minutes

The VoIP Shop

150 minutes

That is 12p/min against 20p a minute, and their overage is 65p.

What they publish

The VoIP Shop pricing, as published

Read from their own site on 4 August 2026. The effective rate is the monthly price divided by the included minutes.

The VoIP Shop published plans, included minutes and effective per-minute rate
PlanPriceIncludedEffective rate
Standard£10/moBasic FAQs85p/min
Premium£30/mo150 minutes20p/min
Ultimate£120/mo600 minutes20p/min
Side by side

Row by row, with nothing hidden

Where a row says something is not stated, that means it was not on the page we checked. It does not necessarily mean the product cannot do it.

Bridge Voice compared with The VoIP Shop, row by row
CriterionBridge VoiceThe VoIP Shop
Entry plan£30 for 250 minutes (12p/min)£30 for 150 minutes (20p/min)
Cheapest way in£30, with a 14-day trial and 100 free minutes first£10 a month, but charged at 85p a minute of use
Going over your allowance35p/min, or minute packs from 12p/min, with a spend cap you set85p, 65p or 50p a minute depending on tier
Top of the range£399 for 3,000 minutes, then prepaid Flex600 minutes on the highest published tier
MultilingualIncluded on Growth, or a £29 add-on to LiteListed only on the £120 tier
TranscriptsFull transcript, AI summary and analytics on every callNot stated on the pricing page
Pricing clarityOne tariff, published on this site, restated in the terms you signTwo tables on the same page giving different allowances and rates
Free trial14 days with 100 free minutesNone advertised

Figures taken from The VoIP Shop's AI receptionist page on 4 August 2026. That page carried two conflicting pricing tables on the date checked; the figures above come from the first. Confirm current pricing with them directly.

Where we lose

Where The VoIP Shop beats us

If we only listed our own strengths this page would not be worth your time. Here is where The VoIP Shop would genuinely serve you better.

  • Their £10 Standard tier is a cheaper way to put an AI on the line at all, if your call volume is genuinely tiny. At 85p a minute it stops being cheap quickly, but the entry cost is lower than ours.

  • They are an established telecoms provider, so if you are buying a phone system and an AI receptionist together from one supplier, there is a real convenience argument for keeping both in one place.

Our own numbers

Every Bridge Voice price, on this page

And not just on this page. The same numbers sit inside the product, on the screen you would use to buy more minutes.

Starter - 250 minutes a month
£30/mo
Lite - 1,000 minutes a month
£99/mo
Growth - 3,000 minutes a month
£399/mo
Flex - prepaid, pay as you go
35p/min
Minute packs - 100 / 250 / 500 extra minutes
£15 / £35 / £65
Extra UK phone number
£5/mo
SMS beyond your included allowance
10p/text
Multilingual add-on (Lite)
£29/mo
Setup fee
£0
Long-term contract
None

No VAT is added at checkout, so these are the amounts you pay. Starter, Lite and Growth include a 14-day trial with 100 free minutes. Cancel any time, there is no contract to leave.

The Bridge Voice billing screen, showing minute packs of 100, 250, 500 and 1,000 minutes with their prices and effective per-minute rates

The billing screen inside Bridge Voice. Every pack price and per-minute rate is visible before you buy, not quoted afterwards.

Questions

Bridge Voice vs The VoIP Shop FAQs

Prefer to see the whole market at once? Our UK AI receptionist comparison puts every provider we verified in one table.

How does The VoIP Shop AI receptionist compare with Bridge Voice on price?

Both have a £30 a month plan. The VoIP Shop includes 150 minutes at that price and Bridge Voice includes 250, which works out at 20p a minute against 12p/min. The bigger difference is what happens afterwards: their published overage is 65p a minute on that tier, against 35p on Bridge Voice or 12p/min if you buy a minute pack in advance.

Why do you say their pricing is contradictory?

As of 4 August 2026, their AI receptionist page carried two pricing tables. One prices the £30 tier at 150 minutes with 65p per additional minute; the other prices the same £30 tier at 50 calls with 85p per additional call. The £10 tier is described as both "£0.85 per minute" and "£0.85 per call", and the business number is listed as both "£10 for New Business Number" and "FREE Business Number". We have used the first table throughout and flagged it rather than quietly picking the more flattering set of numbers. They may well have corrected this since.

Which is better for a business that gets a lot of calls?

Volume is where the two diverge most. The VoIP Shop's highest published tier is 600 minutes at £120. Bridge Voice goes to 1,000 minutes at £99 and 3,000 at £399, with prepaid Flex and minute packs beyond that. If you are answering more than about ten hours of calls a month, their published range runs out.

Try it on your own calls for a fortnight

Fourteen days with 100 free minutes and a transcript of every call. If The VoIP Shop suits you better, go with them. There is no contract holding you here either way.

Or hear it first: +44 151 453 6966